Business Coaching for women in creative &
wellness businesses in Melbourne
How does your business coaching work?
Kate’s business coaching is designed to give you the support that’s most relevant to you. She’ll help you gain clarity about your direction and build the confidence to take meaningful steps forward. Many clients start with a single session, and while a five-session coaching program is often beneficial, Kate is happy to offer a flexible approach based on your needs.

Who is business coaching for?
Kate works with women business owners in Melbourne who run creative, wellness, or spiritually focused businesses.
The women she supports often share some of the following traits:
- You’re either just starting out or have been in business for a while but feel unclear or lacking in confidence about your next steps
- Your work is purpose-driven and aligned with your values
- You’re drawn to a more creative, intuitive approach to business
- You care deeply about having a positive impact
- You’re passionate about what you do, but sometimes feel isolated working on your own
- You value freedom, independence and doing things your own way
- You may have perfectionist tendencies
- You often prioritise others and worry about the risk of burnout
How is Kate different from other Melbourne business coaches?
Kate’s coaching style is warm, intuitive, and deeply supportive. She offers thoughtful guidance and gentle encouragement to help you stay focused on your goals, without pressure or rush. Clients often describe her as a perceptive listener with strong professional values and a calm, grounded presence.
About Kate James
Kate brings over 40 years of experience in small business. She began her career in the wellness industry and later spent nearly 20 years managing businesses for creatives including filmmakers, architects and designers. She’s passionate about helping solo business owners build meaningful, fulfilling businesses.
After studying a business degree with a major in marketing, Kate trained with one of the world’s first international coaching schools.
In 2002, she launched her own coaching practice, supporting creative entrepreneurs. Over time, her work evolved into a space where women come not only for business guidance, but also to reconnect with themselves, build self-belief, and work through challenges such as perfectionism and people-pleasing.
Kate was among the first coaches in Australia to earn a PCC accreditation with the International Coach Federation.
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Coaching options
Single session
Begin with a 60-minute appointment, held online via Zoom or in-person on the Mornington Peninsula.
Fee: $275 AUD (includes GST)
BOOK INTROThree session program
3 x 60-minute appointments held online via Zoom or in-person on the Mornington Peninsula.
Fee: $795 AUD (includes GST)
Five session program
5 x 60-minute appointments held online via Zoom or in-person. Option to pay in instalments.
Fee: $1,250 AUD (includes GST)
BOOK INTROHave a question about business coaching in Melbourne?
If there’s something we haven’t answered, please reach out. We would love to hear from you.
What people are saying
Frequently asked questions about business coaching
Do I need to have an established business to benefit from coaching?
No – coaching can be incredibly helpful even before you’ve launched. Many clients come to clarify their ideas, create a practical plan, and build the confidence to take the first steps.
I lack confidence with social media and marketing – can you help?
Yes. Kate can help you find a way to approach social media and marketing that feels authentic and aligned with your values, so you can promote your work without feeling overwhelmed or inauthentic.
What if I don’t have clear goals yet?
You don’t need to have everything figured out. Coaching will help you uncover what matters most to you and support you in setting meaningful, achievable goals for your business and life.
Can coaching help with imposter syndrome and self-doubt?
Absolutely. Many women Kate works with struggle with not feeling good enough. Coaching can help you shift limiting beliefs and build greater self-trust.
I often feel overwhelmed working alone. Will coaching help me stay on track?
Yes. Coaching offers structure, accountability and support, so you feel less isolated and more focused as you work towards your goals.
I’m not sure if I’m a “business” person – is coaching still for me?
Definitely. Kate works with purpose-led women who value creativity, integrity and freedom. You don’t need to fit a traditional business mould to succeed.
How many sessions will I need?
Many clients start with a single session, while others prefer a five-session program. Kate keeps the process flexible so you can choose what suits you best.
Can we meet in person or online?
Coaching is available both in person (on the Mornington Peninsula in Melbourne) and via Zoom, depending on your location and preference.